I am passionate about photography. I love everything about it. But, I am equally as passionate about artists earning enough money to help contribute to their family's finances. Just because we are artists does not mean that we need to be starving.
To this end, I am offering several mentoring opportunities with me throughout the winter and spring. I would also love to come to your city and offer an in person workshop--just email me to start the conversation.
Pricing for success in the digital age - online course
$200(+gst) *** this is in CANADIAN dollars so there is a considerable savings to my American friends. Just saying. I am running this course for two weeks in March...making it a bit faster than the last time as I found that 4 weeks was simply too long.
Registration is open here :
The portrait industry is having a bit of trouble these days. Sooooooooo many photographers...decent photographers....have no idea how to price themselves and, because of that, they are earning next to nothing. As an industry, we spend a lot of time focused on how to create, but very little of that creating has to do with our businesses and how to make them successful. And...artists are funny...the money stuff...it kind of scares them. But, it shouldn't!!! You need money--not only for LIFE ESSENTIALS, but also to help fund creative projects that are burning deep within you so that you can grow as an artist and maintain your creative edge. That time you spend away from your family is worth a lot. You need to get paid for the time you spend working on someone else's images because time away from your kids means you are missing something...sometimes something big like a birthday party or first steps. And, sometimes something small, like being the one to nurse them through a fever or see them reach that video game high score. And, I know...because, in the blink of an eye, my son has all of a sudden become a few inches taller than me. And, even though I am a very present parent, I feel like I missed a bunch of it. I'm a working mom. THAT is how life goes....but, if I wasn't getting paid a decent salary during that time I missed--I don't care how much I love my job--I would become bitter with it.
So, to combat this problem, I have created a business course that will help you create a business to meet your needs--both financial and personal. I won't just tell you to 'raise your rates'...I will give you the tools to determine exactly how you want to build your own business to meet your unique needs. We are all different so there is no one size fits all answer. Together, we will help uncover your answers so you can create a business that doesn't just meet short term needs, but provides you with sustainability over the long run.
What you will get:
A private Facebook group to offer support while you work through the class, and a fresh perspective on how to make your business sustainable while creating work that fulfills your artistic needs.
You will truly be able to go at your own pace with the material provided. All of it will be posted up front, and you will be encouraged to do the homework and post it for feedback.
By the end of the course, you will have done the math to determine exactly what you need to be charging in order to create a business that meets your family's needs while feeding your creativity. You will also be shown multiple ways to reach that price and support in deciding which one is right for you and your business.
See what others have to say about the course...